---
title: "Why Sound: Brand Recognition."
description: Discover how the sound of your product can enhance brand recognition and drive positive results with expert insights from Charles Balderston. Book a free 30-minute chat today.
image: https://whatsounds.design/hubfs/Why%20Sound_%20Brand%20Recognition.png
---

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 Dec 17, 2024, 9:02:58 AM

# Why Sound: Brand Recognition.

![Picture of Charles Balderston](https://whatsounds.design/hs-fs/hubfs/Round%20Profile.png?width=50&name=Round%20Profile.png) [Charles Balderston](https://whatsounds.design/blog/author/charles-balderston)

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From the sound of a can opening to the sounds of Skype, your brand is always advertising through how it sounds. Some sounds we control, some we don't. In this video Charles talks about the importance of considering how your product sounds in order to maximize the positive results of your audio branding efforts. To learn more, book a chat and we can discuss your unique project needs.

[product sound design](https://whatsounds.design/blog/tag/product-sound-design), [Audio Branding](https://whatsounds.design/blog/tag/audio-branding), [why sound](https://whatsounds.design/blog/tag/why-sound)

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[creativity](https://whatsounds.design/blog/tag/creativity), [news](https://whatsounds.design/blog/tag/news)

## [Welcome to 2025](https://whatsounds.design/blog/welcome_to_2025)

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[Industrial Design](https://whatsounds.design/blog/tag/industrial-design), [product sound design](https://whatsounds.design/blog/tag/product-sound-design)

## [Industrial Design meets Sound Design](https://whatsounds.design/blog/industrial-design-meets-sound-design)

![Picture of Charles Balderston](https://whatsounds.design/hs-fs/hubfs/Round%20Profile.png?width=50&name=Round%20Profile.png) [Charles Balderston](https://whatsounds.design/blog/author/charles-balderston) 

 Nov 26, 2024, 8:52:08 AM

In the world of industrial design, sound happens. Whether its intended or not, it will happen. In...

[Read more](https://whatsounds.design/blog/industrial-design-meets-sound-design)

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